AdSense ads less clickable

A change in AdSense is making the clickable areas smaller. While before a click anywhere on the ad would take the visitor to the page advertised and credit the publisher with the click, now only the title and URL are live as shown in the graphic below.

My thought is that this change will result [...]

Google speaks on the meta description tag

If you frequent web design forums you will see threads going back and forth about the value of the meta description tag. Some say it’s critical, some say it’s outdated and worthless. Now Google has published a post on their blog explaining how important this particular tag can be.
From the article:
Why does Google [...]

SEO4SMF - My experiences a month in

One of the things you’ll notice as a forum admin is that it can be very difficult to get a steady stream of search engine traffic. Not impossible, but forum pages often have a lot of HTML fluff like tables and JavaScript and usually have problems with most pages looking very similar to a [...]

Adsense now supporting rounded corners

You now have a new option when you setup your Adsense ads. The ad blocks can have rounded corners.
Original Square Corners

New Slightly Rounded Corners

New Very Rounded Corners

I would imagine it’ll take a few days for statistics to come out on which of these performs the best overall, and like everything else you’re going to [...]

Simple Machine Forums User tracking with Google Analytics

Google Analytics gives you the ability to track visitors by custom variables, but I couldn’t seem to find much information on it until I knew the right term to search on - hint, it’s “__utmSetVar”.
The __utmSetVar javascript function lets you set a variable that Analytics will then use in the statistics it keeps. Say [...]